The role of social networking sites in recent days have been on an increasing note and more and more online businesses are using this great medium for SEO purpose. Among the social networking sites, Twitter has gained immense popularity and this micro blogging platform is a rage these days. Now, you may be wondering how twitter can help you promote your business. It is pretty simple though:

Make a twitter profile with the user name being your business name. Add a relevant picture, add your website link and then start searching for other relevant users from your business. There are even automated tools out there in the web to help you out with this. Start following them. Some of them will immediately follow you back, some will not (Generally at least 70% of the people follow back).

Now, the real work starts. Make first few tweets (These are updates you make within 140 characters) describing the business in a few words. These should be catchy and interesting (Like advertisement campaigns). Do not forget to add links to your site in these posts. Now, after you finish the description part, remember to make at least 20-30 tweets per day related to your business (Anything from news to recent developments). On a daily basis, tweet about business updates as well. The follower list will grow automatically and thus your business will reach to more people.